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'Following his (and my)Sandler training we have enforced the 'Up Front Contract', 'Monkey's Paw' and 'Let's pretend...what happens next' technique in particular with this client. Although we have had tons of meetings in the past with this client, this time within 15 mins he had left with a Purchase Order in hand worth around £70k, his first significant win!'
J B - MD Software Development
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