Sandler Research Centre

Capturing opinions and perceptions regarding today’s most impactful selling issues.


Leading From The Front

Access the latest Sandler Training Research Centre report.

What are the current challenges faced by sales leaders and how have they changed due to the pandemic?

In our latest research study we set out to answer that question looking at:

- Strategy
- Leadership
- People Management
- Coaching and Training
- Technology
- Human Capital Management
- Pipeline Generation

Actionable Information

Sandler has partnered with Top Sales World to serve sales leaders who continuously wrestle with challenging issues around performance, technology, and business development strategies.

Collecting Best Practices

We crowd-source information on what’s working in today’s fast-changing world of sales.

Solving Tough Sales Challenges

We explore the dynamics of selling yesterday, today, and in the future.

Providing Critical Insights

We deliver impactful and expert analysis derived from the research.

Sandler, Top Sales World, and You!

Our mission is to create a unique synergy from Sandler’s worldwide trainer and client-base, Top Sales World’s global community of sales professionals, and your real-world experiences.


of surveyed executives are willing to make an appointment or attend an event based on a cold call or email alone.

Research Authority

Our collective reach can solicit feedback from tens of thousands of salespeople and leaders around the world to get boots-on-the-ground insights.

Global Reach

Together our collective networks span the globe in dozens of countries, every industry, every market, and every organization size and shape.

Tangible Value

With Sandler’s global though-leadership and Top Sales World’s top-notch research combined with your ability to act on these insights, we can change the landscape of sales.

Download the latest research.

Register now to get access to the cutting-edge sales white papers to benchmark your organization against the best of the best.

Leading From the Front In Challenging Times

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Jonathan Farrington

Director of Research and CEO of Top Sales World

Jonathan Farrington is a keynote speaker, business coach, mentor, author, consultant, and sales strategist, who has personally guided hundreds of companies and thousands of frontline salespeople and sales leaders towards optimum performance levels.

He is the CEO of JF Initiatives, the parent company of Top Sales World, Top Sales Magazine, The Global Sales Directory, and The Sales Futurists.

Jonathan Farrington

The Hunt for New Clients

Participate in the current Sandler Research Center survey - The Hunt for New Clients

Every commercial organization should focus an appropriate amount of time on hunting for and securing new clients. Sadly, too few have a clearly defined strategy that maximizes their sales function’s valuable selling time and minimises the related costs of this exercise. We want to discover what is working for the most successful companies and why.