Sales Training and Professional Development

We’re the leading global sales organisation empowering 50,000+ sales professionals and leaders with award-winning training programmes
View our Methodology
Sandler UK: A Market-Leading Sales Training Provider
For decades, we’ve been earning various awards, praise and recognition.

Sandler UK specialises in helping sales and leadership professionals master the craft of selling through:


Collaborative Thought-Provoking Sessions

Improve sales results and relationships with our mix of unique approaches, best practices and insights.

Self-Guided Materials Developed Over Decades

Our methods inspire fresh approaches, ways of thinking and promote continuous growth and improvement.

Tools For Developing Skills Based On Strengths

We’re committed to enhancing performance and taking salespeople, leaders and businesses to the next level.

Sales Training and Best Practices

Leverage our 50+ years of tested sales methodology and techniques spanning 50,000+ sales professionals, 230+ locations and 30 countries.
We provide innovative training programmes developed by sales experts and proven to work effectively over our five-plus decades in business.
We have a variety of modes and mediums for supporting all types of learners including in-person, hybrid and virtual learning opportunities.
Our trainers are all qualified, accomplished salespeople and leaders with real-world experience, expert skills and up-to-date industry knowledge. We trust practical, proven expertise over academic theory.
With custom programmes aligned to your business’s targets and challenges, our up-to-date training follows the best practices of 400+ training experts and thousands of clients globally.
Our unique approach to training is centred on reinforcement, allowing you to accelerate learning via ongoing workshops, individual training sessions, and interactive online tools.
We have 230+ training centres in the US alone. Our whole network spans over 30 countries with training materials in 20 languages, so we’re the perfect partner for training support on a global scale.
Asian male with arms crossed in suit

Meet The Leadership Team

Led by an experienced team of sales training experts, we have all the skills, knowledge and practice to help sales professionals strengthen their skills, techniques and approach.

Dave Mattson

CEO & President

Dave Mattson is a best-selling author, sales and management thought leader, keynote speaker and leader for sales training semin...

View Bio

Bill Bartlett

EVP of Franchise

Bill Bartlett is a critically acclaimed coach and facilitator who excels at identifying core challenges and implementing growth...

View Bio
Michael Norton Headshot

Michael Norton

EVP of Enterprise

Michael Norton still considers himself a constant student of the game when it comes to performance development and helping orga...

View Bio

Paula Driesell

Chief Human Resource Officer

Paula Driesell brings over 25 years of senior human resource experience with a focus on operational and strategic HR practices....

View Bio

Shannon Howell

VP of Legal

Shannon Howell has been practicing law for over 24 years. Prior to joining Sandler in 2006, she was in private practice at a la...

View Bio

Luke Blazejak

Chief Finance Officer

Luke Blazejak brings over 10 years of accounting and financial management experience in both the public and private sectors acr...

View Bio
Kerri Martinek headshot

Kerri Martinek

Head of Global Brand and Marketing

Kerri Martinek brings over 25 years of marketing and business strategy, with demonstrated success in building innovative market...

View Bio

Janice Durant

Head of Franchise Operations and Implementation

Janice is passionate about helping businesses grow their teams, the customer experience, and their revenue.  She believes that...

View Bio

Lisa Ellis

Head of Product Management

Lisa Ellis is a dynamic and experienced product leader, focusing on development and expansion of learning platforms and perform...

View Bio
The Sandler Founding Philosophy

The Sandler Founding Philosophy

We pride ourselves in living the core values defined by our founder, David Sandler. Following his proven approach has meant we have enjoyed over 50 years of successfully training our clients across the world.

Our Belief System
Attitudes, Behaviours, Techniques

Our Belief System

We create learning experiences that work as a belief system, not a one-time event. Those we train most effectively embrace this new mindset and continue to implement, refine and share these beliefs as part of the continuous improvement process, even after training. 

Interested in discovering more about Sandler’s Philosophy, Methodology, and Selling System?

Male Salesperson

Do you have what it takes to join the team at a leading global sales company?

We are searching for highly qualified sales professionals who are passionate about what they do.
Young Female Salesperson


30 K+

professionals trained annually

500 K~

hours of training completed across the world annually

50 %

more salespeople hit targets with our support than those without

88 %

of our clients said we improved their sales strategy

96 %

of polled clients would recommend us

Sales Leaders Through Strategic Partnerships

We are partnered with global business leaders in various industries so we can deliver all the sales enablement tools, technology, and support you need to thrive.
HubSpot, the marketing, sales, and customer service platform, allows businesses to expand and grow with ease.
Highspot, a sales enablement platform with content, training and insights, helps salespeople elevate customer conversations and drives strategic growth.
Logo hightspot
The Gong revenue intelligence platform tracks and analyses every customer interaction to deliver actionable marketing insights.
Logo gong
Vidyard is a marketing and sales video platform offering video hosting, enablement, analytics and everything else you need to grow sales with video.
Logo vidyard
Gainsight provides powerful solutions that enhance customer experience and success, product experience, revenue optimisation, and customer data insights.
Logo gainsight
With Extended DISC, you can get internationally validated assessments that can be customized to your specific needs and preferences.
Logo E
Harver is an end-to-end platform supporting talent decision-making by making them more predictable, personal and scalable.
Logo harver
Thousands of professionals use Crystal every day to coach them on working relationships and tough conversations.
Logo crystal
Combining market-leading tech and human knowledge, ConnectAndSell is a cloud-based sales acceleration platform that enables automated follow-ups with your prospects.
Logo connect and sell
Zoominfo is a comprehensive database platform that connects sellers with their top prospects by providing detailed sales info.
MindTickle is a full-service, data-driven solution that helps develop sales readiness, sales enablement and brand affinity to fuel revenue growth.
Logo mindtickle
Vistage is the largest and most comprehensive executive coaching organisation worldwide, designed for SMEs with $1M – $1B in revenue.
Logo vistage
Cornerstone OnDemand helps organisations and individuals worldwide adapt to the new working world and recognise their potential in business.
Logo cornerstone

FAQs About Sandler

The Sandler Selling System is a seven-step system to ensure sales success. It favours low-pressure techniques and a consultative approach to selling that places the salesperson in control of the discovery process.
Our unique reinforcement training allows professionals to adapt behaviours, build positive attitudes, and improve selling techniques. It requires patience, determination, and support to make the most of our methodology, which we offer clients to ensure steady, long-term success.
As a world leader in sales and leadership training, we serve every size organisation and industry, from Fortune 500 companies to startups and individual sales professionals.
Of course, you can register for our open enrollment sessions or crash a class at your local Sandler UK training centre. Alternatively, we run self-guided online courses, so you can learn at your own pace from anywhere with an internet connection.
The Sandler Summit is recognised as the sales training industry’s premier event and takes place every year in March in Orlando Florida. Reserve your seat for the next summit.
Industry News & Insights
  • Icon webinars Videos
  • Icon trends Articles
  • Icon calendar Events
  • Icon microphone Podcasts
  • Icon research White Papers